By Henrik Linden, Sara Linden
Exploring the ambiguous courting among fandom and purchaser tradition, this booklet presents a serious review of fanatics, fan cultures and fan reports on the subject of the wider adventure and transformation economic system. Fans and Fan Cultures discusses key theoretical recommendations touching on famous person, fandoms, culture, consumerism and advertising and marketing via a number of examples in movie, commute and tourism, soccer and tune. With an emphasis on social media, and the way numerous on-line structures are utilised by means of manufacturers, artists and lovers, the authors discover how this kind of communique frequently contributes to trivialising actual expressions of cultural and social values and identities.
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Additional info for Fans and Fan Cultures: Tourism, Consumerism and Social Media
2005. Fans: The Mirror of Consumption. Cambridge: Polity Press. 2014. Foreword. In Fan CULTure: Essays on Participatory Fandom in the 21st Century, ed. Barton, and Jonathan Malcolm Lampley, 1–4. Jefferson, NC: McFarland & Company. Scott, Suzanne. 2013. Fangirls in Refrigerators: The Politics of (In)visibility in Comic Book Culture. In Appropriating, Interpreting, and Transforming Comic Books, ed. Matthew J. Costello. Special issue, Transformative Works and Cultures, no. 13. 0460. Strage, Fredrik.
Dichter, in Getting Motivated by Ernest Dichter, explains that he is “not concerned with the specific problems for which the motivational research techniques 48 Fans and Fan Cultures are being used. 83). Packard, who criticised the ways in which marketers used subtle strategies to persuade audiences to buy their products, helped Dichter gain fame through his portrayal of him as a chief manipulator and "immoral" expert in consumer motivations. ” In accordance with the views of Foucault (2002), Althusser (2014) and Baudrilliard (1998), the “system” controls demand in a capitalist society, which means that the control does not rest with the consumer but instead “manufacturers” (including experience providers) control and guide social needs and attitudes.
The term “lifestyle” has been favoured over subculture by, for example, Mike Featherstone (1991). Lifestyle implies that a choice has been made, suggesting that the consumer is in control. Scenes, tribes and so on are not local or geographically bound—they make up a space that is not place bound. This may also be one of the reasons as to why these “scenes” are not as present in the cityscape as they were in the days before the Internet. Communities stretch over long distances (Larsen et al. 2006) which is necessary in an increasingly mobile and global society.
Fans and Fan Cultures: Tourism, Consumerism and Social Media by Henrik Linden, Sara Linden