By Elaine Dundon
This can be a functional consultant to getting ecocnomic and strategic artistic contributions from each worker.
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Extra resources for The seeds of innovation: cultivating the synergy that fosters new ideas
Creative thinkers override these set patterns by burning new pathways in their brains. Here are several ways to burn new pathways and strengthen your imagination: Discover New Connections ■ 43 Imagine more than one use for your product or service. Children are great at transforming objects into new ideas. Watch them transform a soft drink can into a microphone or pasta into a necklace. They play with ideas to see the possibilities that lie within. ” Why not try a more imaginative exercise such as naming ten alternative uses for your soup product or your delivery service or your manufacturing waste?
That’s why the design firm IDEO intermixes disciplines and functions on its creativity teams. According to Tom Kelley, a key ingredient of a hot group is that “the team is well rounded and respectful of diversity . . ”5 Conversations with diverse people spark creative thinking. Expand your contact to include zookeepers, architects, martial artists, pilots, auctioneers, teachers, and neighborhood children. Ask someone who doesn’t know your challenges for fresh advice. Expand your bandwidth to receive ideas from wherever, whenever, they choose to appear!
Her success stems from her aptitude for relentless questioning, repeating questions from various angles, digging deeper and deeper until magic insights reveal themselves. Don’t be satisfied with surface answers. Jumping to the solution too quickly results in mediocre ideas or ideas that don’t fit the needs of the real problem. ” questions and dig for more details. In order to unpeel the layers of packaging to get to the real heart of the matter, it is necessary to repeat the question. ” again and again until you uncover new insights.
The seeds of innovation: cultivating the synergy that fosters new ideas by Elaine Dundon